Is Wrexham Making Money Now? A Look At Their Astonishing Financial Climb

Darrel Greenholt 29 Jul 2025

Wrexham AFC, a football club with a long and storied past, has really been on quite a ride lately, hasn't it? For many, the big question on their minds, especially with all the buzz around the team, is that: is Wrexham making money now? It's a very fair thing to wonder, especially when you consider just how much things have changed for the club. It seems, in some respects, like a whole new ball game, you know, since the actors Ryan Reynolds and Rob McElhenney stepped in.

Before these Hollywood stars came along, the club was doing okay, but nothing like what we see today. So, to really get a good idea of what's happening, we need to look at the numbers. These figures, which came out recently, tell a pretty interesting story about the club's finances. It's not just about winning games on the pitch; it's also about what's happening behind the scenes with the money.

This article will explore the financial journey of Wrexham AFC since its high-profile takeover. We will break down the latest financial reports, look at how much money is coming in, where it's going, and what all of this means for the club's future. It's quite a tale of growth and, well, a lot of spending too, so you can get a clearer picture of their financial health.

The Financial Rocket Ship of Wrexham
- A Stunning Surge in Revenue
- Where the Money Comes From
The True Value of the Club
- From $2.5 Million to Nearly Half a Billion
- Outperforming Higher Leagues
The Investment Side of Things
The "Welcome to Wrexham" Effect
- Showbiz Profits
- Local Business Boost
Are They Losing Money or Making It?
What is Next Financially for Wrexham?
Frequently Asked Questions About Wrexham Finances

The Financial Rocket Ship of Wrexham

When you look at the numbers, it's pretty clear that Wrexham AFC has seen some truly remarkable changes. The business, you know, has been on what some might call a rocket ship since Ryan Reynolds and Rob McElhenney took over the club in 2020. It's a very different picture from just a few years ago, actually.

A Stunning Surge in Revenue

The club's income, or revenue, really jumped up. It soared by 75% to hit $13 million for the year that ended on June 30, 2023. This is a huge increase, especially when you think about where they were. Before the Hollywood stars bought the club, the annual money coming in typically stayed somewhere between $2 million and $4 million. So, that's a pretty big difference, isn't it?

In fact, Wrexham saw their annual turnover, which is another way of talking about total income, go up by an astonishing 155 percent. This brought the figure to £26.7 million in a recent period. This kind of growth is, well, quite unusual for a club at their level, and it certainly makes people take notice. It's almost like they're operating on a different scale, you know?

Where the Money Comes From

It's interesting to see what brings in the most cash for the club. Retail merchandise, like jerseys and scarves, was the biggest category, pulling in $4 million. People really love to show their support, it seems. This just goes to show how much the club's new popularity has helped. You can see fans wearing Wrexham gear all over the place, actually.

A really clear sign of Wrexham's growing fame, particularly in the United States, is how their income is structured now. The UK market, which used to be the main source, is now responsible for less than half of the club's total annual turnover. This means that a lot of their money is coming from outside their home country, which is a pretty big deal for a team that was, you know, in the lower leagues not too long ago. This global reach is a testament to their growing brand.

The True Value of the Club

Beyond just the money coming in each year, there's also the question of how much the entire club is worth. This is a figure that has changed dramatically since the takeover. It's a rather astonishing story of investment return, honestly.

From $2.5 Million to Nearly Half a Billion

The Welsh soccer club, Wrexham AFC, was purchased by actors Ryan Reynolds and Rob McElhenney back in 2021 for a sum of $2.5 million. That's a decent amount of money, of course, but what's happened since then is truly incredible. Now, it's looking like the club could sell a stake that values the entire team at a staggering $475 million. This was reported by Bloomberg recently, and it really highlights what a return on investment this has been.

This kind of growth is, quite frankly, one of the greatest returns on investment seen in recent sports history. It's not every day you see something like this happen. Following Wrexham's promotion to the Championship, which is a higher league, there's even talk about how much more the club could be worth by the end of 2025. The sky, it seems, is almost the limit for their valuation.

Outperforming Higher Leagues

Wrexham has reported financial results that are, well, record-breaking for them. They brought in more money as a League Two club than many teams playing in the Championship, which is two divisions higher. This is a very significant point, as it shows their financial power isn't just about their current league position. It suggests a strong foundation, you know, that many other clubs might envy. It's quite unusual, actually, for a team to be pulling in that kind of revenue at their level.

The Investment Side of Things

While we hear a lot about the club making money, it's also really important to remember that significant amounts have been put into the club. The owners haven't just bought it and let it run; they've poured a lot of their own cash into it, you know, to help it grow.

The Owners' Financial Commitment

Ryan Reynolds and Rob McElhenney have been quite open about how much money they've actually lost since buying the Welsh club. Football finance expert Kieran Maguire has also previously shared details on just how much money these owners have put in. It's not a small sum, by any means. After Rob and Ryan purchased the team for about £2 million GBP ($2.5 million USD), it seems like the two owners have been on a bit of a spending spree, actually, to improve things.

NBC New York, for instance, reported that McElhenney and Reynolds made numerous loans to the team. This means that Wrexham now owes its Hollywood owners just over £8.6 million GBP, which is about $11 million USD. So, while the club's value has soared, the owners have also personally invested a lot, and the club owes them money. It's a rather important distinction, you know, when we talk about who is making money.

Spending for Success

Since starting their League One campaign, Wrexham has definitely increased its payroll expenditure. This means they're spending more money on player wages. It's a common strategy, of course, to acquire better talent and climb up the leagues. This kind of investment is usually necessary if a club wants to move up and compete at higher levels. It's a pretty clear sign of their ambition, too.

Expanding the Racecourse Ground

The club also has big plans to expand the capacity of the Racecourse Ground, their home stadium. This is another major investment. Increasing stadium capacity usually means more tickets can be sold for each game, which in turn can bring in more revenue. It's a forward-looking move, you know, that shows they are planning for continued growth and larger crowds. This expansion will likely cost a lot of money, too.

The "Welcome to Wrexham" Effect

One of the biggest drivers of Wrexham's newfound fame and, by extension, its financial success, is the hit series "Welcome to Wrexham." This show has done wonders for the club's global profile. It's just amazing how much attention it has brought to a small Welsh town, actually.

Showbiz Profits

Ryan Reynolds and Rob McElhenney's popular series about Wrexham AFC has, in its own right, brought in almost £4 million. Insiders claim that the makers, Disney, have made a profit of £430,000 per episode since the show launched on their streaming platform last year. So, while the club is one thing, the show itself is a very profitable venture, you know, that is directly linked to the club's story. It's a rather unique situation for a football team.

Local Business Boost

It's not just the club and the show that are benefiting. Local businesses in Wrexham have also been praising the huge impact the show has had. More visitors, more interest, and more money being spent in the town. "Welcome to Wrexham" follows Rob and Ryan as they take over the club with the aim of transforming it. This transformation has clearly extended beyond the football pitch, bringing a lot of good to the wider community. It's a really positive ripple effect, too.

Are They Losing Money or Making It?

This is where things get a little bit nuanced. While Wrexham has seen its revenue skyrocket and its valuation climb to incredible heights, the club did report a significant loss last year. Wrexham took a $6.4 million loss, actually, after the club really ramped up its payroll to get into the Football League. This shows that while money is coming in, a lot of it is also being reinvested into the team and its infrastructure.

So, when someone asks, "Is Wrexham making money now?", the answer isn't a simple yes or no. The club is generating a massive amount of revenue, more than ever before. However, the owners are also spending a lot of money to improve the team and the stadium, and they have made significant loans to the club. These investments are designed to achieve long-term success and further promotions, which would, of course, bring even more revenue in the future. It's a long-term play, you know, rather than just immediate profit.

Wrexham reported record financial results for their first year back in the EFL, which is a major achievement. This is just the latest chapter in the club's success story. It shows that even with losses due to heavy investment, the overall financial picture is one of tremendous growth and ambition. It's quite a balancing act, you see, between spending for future gains and the immediate bottom line.

What is Next Financially for Wrexham?

So, what's on the horizon for Wrexham financially, especially now that they've been promoted to League One? Will they have loads of money to acquire better players? The club's financial strategy seems to be about continued investment to keep climbing the football pyramid. With the increased revenue and global popularity, they certainly have more financial muscle than they ever did. This could mean more big signings and further improvements to the Racecourse Ground. It's an exciting time, to be honest, for the club's supporters.

It's fair to wonder if Wrexham AFC has started to overextend itself financially. I mean, after Rob and Ryan purchased the team, it seems like the two owners are going on a spending spree, as we mentioned. But the overall picture, with revenue soaring and the club's valuation growing, suggests a calculated risk, you know, rather than reckless spending. They are building a brand and a team that could one day reach the very top of English football. It's a pretty ambitious goal, too.

The impact of "Welcome to Wrexham" has been huge, bringing in new fans and revenue streams. I've always been a big fan of the EPL, but I've sadly been neglecting the lower leagues until "Welcome to Wrexham" showed me how exciting and passionate the lower divisions are. With that ignorance, of course, comes a lack of knowledge on the financial aspects a team in those divisions endure. Wrexham's story is really helping to change that for many people, actually, and it's quite a good thing.

The journey for Wrexham AFC is far from over. Their financial story is still unfolding, with new challenges and opportunities ahead as they move up the leagues. It's a fascinating case study in sports business, and many people will be watching to see what happens next. You can learn more about the team's incredible journey on our site by clicking here. And for more details on the financial figures, you can check out this page .

Frequently Asked Questions About Wrexham Finances

Here are some common questions people have about Wrexham's money situation:

How much did Ryan Reynolds and Rob McElhenney buy Wrexham for?
Ryan Reynolds and Rob McElhenney bought Wrexham AFC for $2.5 million back in 2021. It was a rather modest sum, you know, considering what the club is worth now.

Is Wrexham AFC profitable?
While Wrexham's revenue has grown incredibly, the club actually reported a $6.4 million loss in a recent financial year. This is because they've invested heavily in player wages and other improvements. So, they are spending a lot to grow, you see, rather than taking immediate profits.

How much is Wrexham AFC worth now?
The club, Wrexham AFC, is now valued at a staggering $475 million, according to recent reports. This is a huge increase from the $2.5 million the owners paid for it. It's quite an amazing return on their initial investment, actually.

Welcome to Wrexham on Twitter: "Supporting the players, on and off the

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